07 Ago POM was a London-oriented relationship software that seeks to suit users considering its mental reaction to audio
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Identity off founder(s): Vihan Patel (CEO), and you will Vlad Ignatyev (COO)Age(s) of your founder(s): Vihan 22, Vlad 21Location: LondonDate introduced: Amount of professionals: 5
POM is different from almost every other relationship software in how it uses practical tech – so as that fits were created into the mental compatibility in place of strictly aesthetic destination. The brand new app matches pages according to their brought in Spotify and you will Apple Audio libraries and you can six seemingly arbitrary questions which can make the owner’s mental profile.
The content which is analysed and you may gathered boasts the types of songs men pays attention to help you, after they tune in to they, the psychological a reaction to musical and you can what that it claims regarding their profile. Following the very first 15,one hundred thousand profiles answer all the questions, servers training make the brand new coordinating process automated.
We first created the idea having POM at the college or university, in which I organized club evening. They turned noticeable that people behaved extremely in another way based what style of nights it actually was. Such as for example, based if this was a stone tunes or R&B-styled evening, it swayed what folks dressed in, just what drinks they purchased, and how it interacted with one another, hence shows just how important music is always to someone’s term.
One had me believing that songs certainly performs a deeper role into the just who our company is than just people thought. It is a voice having feeling, and making use of audio https://internationalwomen.net/es/mujeres-escocesas/ once the an auto to understand feeling allows an increased understanding of anyone else, not to mention, possible couples.
POM: Vihan Patel and you will Vlad Ignatyev
Matching some one considering songs and you may mental compatibility unlike on actual destination is the ways submit about matchmaking business. I am therefore happy to create POM towards field while having come blown away of the appeal thus far at the such a keen early stage.
Regardless if dating apps have changed how exactly we approach relationship and you will finding love, I do believe they usually have be much too shallow and even nearly gamified. Folks are so worried about the recognition that comes regarding an excellent match we appear to have forgotten just what it methods to make a genuine, meaningful contact with some body.
I believe my personal notice was initially drawn to the new disadvantages from matchmaking applications during the a beneficial college or university lecture. I was enjoying a person from the row before me personally take-out their mobile mid-lecture, and start swiping by way of Tinder up until he got a match. Rather than sending a message for the individual the guy apparently got an experience of, the guy just set their mobile phone back to their pocket and you can proceeded together with day. I think one to sums up matchmaking programs today very well!
Used to do plenty of marketing research to possess POM, inquiring many people what interests it consider had been most important in someone and remarkably people said musical but more to the point most told you an emotional commitment. Insights your lover’s thoughts is important in any flourishing relationship. I decided to just take which notion and make use of musical since the an effective automobile to create a difficult partnership that will up coming (hopefully) feel built on.
You will find constantly kept myself active. Once i was at college or university We ran a clothing brand name which, funnily sufficient, was rivalled because of the dresses brand manage of the my today co-creator Vlad! While i gone to live in college or university I found myself an activities planner, organising and you will holding student occurrences all over the country. It actually was during this period that POM concerned fruition.
I really don’t fundamentally determine if I dreamed regarding starting a corporate however, seeing my dad run his or her own providers my personal whole life without a doubt influenced myself a lot! Trying to find something which is actually exploit, created and you may focus on because of the me, are a natural step up my organization job very. I’m and maybe not good at employed by other people in the event that our wants never make, to make sure that needless to say played a part when you look at the myself carrying out my very own business.